It’s All About Winning
More? Whew! Enter ‘numerology meanings‘ and see my video near the top of the page (Youtube channel is Pennyhosting).
It just so happens that I prefer making videos to making websites, but the principle is exactly the same. How do I do it? Read on while I reveal all…
Get To the Meat And Potatoes!
What Makes A Great Website. On-Page SEO (Search Engine Optimization).
Most people understand that links from authority sites are really good for their own websites, and it seems as though the frantic search for backlinks has become more important than building a useful site with masses of interesting rich content.
We could mention several features that make a great website. First of all, it`s got to look pleasing to the eye, so design skills are necessary. It`s no good having fantastic content if your site is downright ugly and hard to look at. Color combinations should be pleasant and the format efficient. Several years in the past, when connection speeds were slower, it was said that a website had about twenty seconds to engage a visitor and keep him on the site. It`s more like five seconds now.
Make It Super Easy For Your Visitors
Your website needs to be easy to move around and the way of navigating the pages should be structured, quick and common sense. It`s not too important, for instance, if the menu bar is placed near the top of the page, or down the sides, as long as it`s clear, functional and easy to use. It`s quite common for websites to have menus that float but nothing beats great layout really, and an efficient user panel.
Frequently thought to be a poor step-child to the amount and quality of backlinks, site content is now becoming crucial for engaging and retaining visitors. Until recently, a web page could be garbage but still rank highly in Google search.
This is not true at all now – Google`s search algorithms are becoming increasingly sophisticated and poor content will simply not do.
Content Always Was, And Always Will Be – KING!
The Product – Piano Lessons
After uploading, I changed the title to the keyword, and also added secondary keywords in the title, the LSI keywords that I got from my research with the help of SECockpit.
I re-wrote some text I copied from the main site and sprinkled the KW throughout, also adding keywords to the tags.
Next, I opened the closed caption file that YT automatically makes and sprinkled the keywords throughout – and that’s it for YouTube set-up.
To give it a bit more ‘oomph’, I open an account with Vagex.com and fed it a few hundred real views a day, and left to simmer. Gradually it crept up the YouTube search rankings.
Google And Youtube Search
I also have guitar lesson videos in the N°1 slots in Google and Youtube, and my stats confirm that these too only get 5% of their hits from Google. The power of video SEO is real, but traffic depends a lot on the offer you are promoting.
In Google search, I think there’s something like ‘video blindness’ going on, or something like that, so don’t rely on it for volume traffic to your website. However, if you have several videos optimized around different keywords and offering the same product, it’s very useful.
I don’t touch this the video at all, and it still makes around $100 a month, so if you had 5 or 10 or a 100? You do the numbers – it gets exciting …
I can rank videos offering local services very quickly, as the competition is usually low, and this is definitely one of the most effective uses for it. Perhaps renting the video position to a local business in a particular area. In this case, low volume quality visits are important.
A staggering 95% of all internet marketers make almost NO MONEY online! An intelligent strategy implemented with patience and persistence wins in the long run – success doesn’t come in a matter of weeks on the internet.